Tech City UK Blog

For all startups selecting the software they can employ to enhance their social media presence and growth hack, NBT Academy have put together this extensive list of free social media tools. We hope you find them useful!

1. Hootsuite. Free for three channels but if you want more, you will need to pay for Hootsuite Pro

2. Buffer. Allows posting multiple channels and seeing top tweet or post

3. Google Analytics. Allows tracking how many clicks your website gets from your social media posts

4. ViralWoot. Tool to promote pins, gain new followers

5. SocialBro. Helps to know when is the best time to post to your Twitter account

6. Social Mention. Similar to Google Alerts allows to monitor discussions around your website

7. Addictomatic. Tool to look into your brand’s reputation

8. Facebook Insights. To see reach, influence, and engagement

9. Tweetdeck. Allows to schedule out tweets, customize alerts and searches

10. To create infographics

11. CheckUsernames. To make sure username in mind is free across all channels

12. Bitly. To track the analytics of a link

13. IFTTT. Allows to make “recipes” of various social media strategies

14. TweetReach. To track tweets and see an overall analytics report of how far tweets are reaching

15. Conversation Score. To check Facebook pages and get create analytics overviews

16. Klout. To see what your audience is interested in

17. HowSociable. To see which social sites give the most interaction

18. IceRocket. To monitor blogs in over 20 different languages

19. Twazzup. To track various keywords, showing the top tweets, which tweets are re-tweeted more

20. Reachli. To monitor Pinterest activity and engagement

21. SumAll. To measure and monitor social media accounts like Facebook, Twitter, and Instagram, it also connects to other services like Google Analytics and PayPal

22. Rapportive. To view social profiles in Gmail inbox

23. Swayy. Suggests content, whether it’s a video, article, or infographic, that you should share with your audience

24. Qzzr. To create various quizzes for your social media platforms

25. Followerwonk. Shows detailed breakdowns of your followers and activity

26. Iconosquare. Instagram management tool

27. Collecto. Another spot for Instagram stats

28. Quintly. To access analytics for up to three Facebook pages

29. Cyfe. To create a custom dashboard filled with stats from dozens of marketing tools

30. Tailwind. For optimization and scheduling of pins,

31. Beevolve. To create and send social media messages with direct tracking on the dollars-and-cents ROI.

32. Keyhole. For hashtag campaign tracking, offers a wealth of statistics that can help you sort the popularity and success of a branded hashtag

33. Riffle. Browser extension adds an overlay to the Twitter profiles you visit, showing stats like retweets per tweet and favorites per tweet

34. MyTopTweet. Shows you the top 10 tweets for any Twitter user you wish.

35. Twitter analytics. Provides a 28-day overview of how your tweets have performed in all the major engagement areas—retweets, mentions, favorites, and clicks